Want to Buy Instagram Followers? Here’s What Happens When You Do
Why do people buy Instagram followers? Is it worth it? What are the risks? We ran an experiment to find out.
June 30, 2021
We all know you can fake a lot of things on Instagram — a vacation, a ring, a brand deal, a personality — so why not fake your follower count?
All joking aside, we get why it’s tempting. Maybe you’re starting a branded Instagram account from scratch and you want to make a better first impression. Or maybe you want to leverage your Instagram skills to earn some of the $ 5.8 billion dollars brands are spending on IG influencers in 2021.
On the other hand, maybe you’re reading this article because you’re on the brand side, and you want to know how to suss out which influencers have built up a valuable audience of real people who genuinely care — and who are going to take your budget without any ROI (return on investment) at all.
The question is: does buying Instagram followers really give you a head start on your Instagram strategy? And is it totally harmless? What do you risk when you do it (besides a clear conscience)?
To get a valid read on what’s up with fake Instagram followers, we decided to do an experiment. Read on to see what happened when we whipped out a credit card and bought the best Instagram followers money can buy.